A CRM that makes sure nobody waits for an answer.
From the moment a lead arrives to the day it becomes a customer, Anibros CRM knows who owns it, what happens next, and whether it is slipping. Here is how.
Point your sources at the CRM
Meta and Google lead ads, your website forms, WhatsApp, the API or a spreadsheet. A few minutes per source, no developer needed for the common ones.
Every lead gets an owner and a deadline
Rules assign it, the clock starts, and the owner is reminded. Late leads surface on their own list instead of in someone's memory.
See what actually works
Sources, campaigns, reply times and outcomes in one place, so budget follows results rather than opinions.
Every channel, one inbox
Leads arrive with everything the source knows: name, phone, e-mail, the campaign and the form they filled in. Duplicates are recognised and linked to the person, so nobody gets called twice about the same enquiry.
- Meta lead ads and Google lead form extensions, verified on every delivery
- Website forms: paste one line of script and every form on the page is captured, with the page and UTM campaign attached
- Chatbots: a conversation on your website can arrive as a lead with the transcript attached
- Spreadsheets: import a CSV with a column mapper and a preview before anything is saved
- API and webhooks: send a lead from any tool in one request
- Failures are visible, not silent. A delivery that cannot be processed waits in a list you can retry

Rules, deadlines and reminders
A lead that waits an hour is a lead that called someone else. Anibros CRM makes the fast path the easy path.
- Routing rules decide who gets a lead: by source, by client, by turn, or all to one person
- Specialists: someone who only does calls, someone who only does WhatsApp, each seeing the work that is theirs
- First-reply deadline per lead, with a clear list of everything past due
- One-click logging: call, WhatsApp, SMS, e-mail, meeting or note, with the outcome and the next follow-up
- Send from the CRM or from your own inbox. Open Gmail or Outlook with the lead pre-filled, or send from a mailbox set up for leads
- Notifications when a lead is assigned to you or goes quiet

Your process, not ours
Define the stages your team really uses. Add rules where a decision matters, and leave everything else frictionless.
- Board and list over the same leads, with filters, quick views and shareable saved views
- Stage rules: ask for a reason when a lead is lost, a deal value when it is won, and only then
- Custom fields for the questions your clients care about: budget, area, bedrooms, timeline
- Tasks and follow-ups tied to the lead, with an overdue list for each person
- Real estate built in: projects, properties, site visits, offers and bookings, and matching buyers to available units

Which sources pay for themselves
Reports that answer a question, not charts for their own sake. Every number opens the leads behind it.
- Source to stage in one picture: where leads come from and where they are now
- Reply speed and busy hours: how fast you answer, and when someone has to be ready
- Funnel and win rate from lead to qualified to visited to won
- Spend per source and campaign to see cost per lead and cost per sale. Nothing is guessed
- Excel export of whatever is on screen

Many clients, zero crossover
The agency view gives you the whole book of business. Each client's workspace gives them, and your team, only their own.
- A workspace per client with its own pipeline, fields, sources, spend and settings
- Staff assignments: a person sees only the clients you gave them, with a role per client
- The agency home shows which client needs you first: leads waiting for a reply, leads nobody owns
- Client logins if they want to see their own leads, with limited permissions
- Per-client audit trail: who changed what, and when

The boring parts, done properly
The things you only notice when they go wrong.
- Database-level isolation
- Every client's rows are fenced off by the database. A bug in a screen cannot reveal another client's leads.
- Two-factor sign-in
- Authenticator-app codes and one-time recovery codes for everyone who signs in.
- Nothing lost on a late payment
- If a plan ends, the workspace turns read-only after a grace period. Nothing is deleted.
- Your data, exportable
- Excel and CSV exports at any time, and an API to read everything.
- Scoped API keys
- Give a tool exactly the access it needs and nothing more. Revoke in one click.
See it with your own leads.
14 days free, no card needed. Add a client, connect a source or paste in a spreadsheet, and watch the first lead get answered.
Start free trial